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Direct from PlayStation Design System, Templates, and Toolkits

Direct from PlayStation is the name of the direct to consumer e-commerce site. It is a relatively new part of the PlayStation business, and for sometime it was operating in a very ad-hoc basis. In an attempt to standardize campaigns across the various placements, and improve production efficiency, I lead a team of designers to explore creating a design system and templates for the D2C business. 

Additionally, because sometimes the direct marketing team needed discounts campaigns to go up outside of our standard SLA, we created standard toolkits were they could easily update the discount messaging or product offering.

Placement Examples

PSD_PROMO_DESKTOP_1600x508.png.png
PSD_Collection_900x900.png.png
PSD_PROMO_MOBILE_1023x687.png.png

Practical Application

new_payment_iDeal_desktop_banner_1600x508.png
new_payment_iDeal_mobile_banner_1023x687.png
new_payment_iDeal_square_900x900.PNG
EN_US_ps5_digital_slim_desktop_banner_1600x508.png
EN_US_ps5_digital_slim_mobile_banner_1023x687.png
EN_US_ps5_digital_slim_square_900x900.png

Full Toolkit

PSD_1Bundle_Toolkit_en_US.png
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